GEO Agency for Local Service Businesses.

Generative engine optimization (GEO) is the work of getting your business cited and recommended inside the answers that ChatGPT, Gemini, Perplexity and Google AI Overviews write. As a GEO agency for local service businesses, we focus on the sources those engines cite when they recommend a clinic, builder or trade: your own pages, your profiles, reviews, local press and the directories and associations in your industry.

GEO differs from AEO in where the effort goes. AEO shapes your own pages into clean answers. GEO works on the wider web of sources that a generative engine weighs before it names anyone, so your business is the one those sources agree on. Our comparison of SEO, AEO and GEO explains the order most businesses should tackle them in.

Who is this GEO service for?

• Med spas and aesthetic clinics competing with chains and booking platforms for treatment questions.
• Dental clinics where patients ask AI tools to compare clinics for a specific treatment.
• Home builders and renovators who want to be named for the project types that carry the best margins.
• Trades businesses that lose recommendations to lead-generation sites and national franchises.

It suits businesses that already have a working website and a verified Google Business Profile. If those are missing, we start with local SEO first, because GEO has little to amplify without them.

What problems does GEO solve?

• AI answers recommend lead-generation directories or franchises instead of independent local businesses like yours.
• Your business is mentioned in AI answers but without a reason to choose you, so the customer picks the business described in more detail.
• The sources AI engines cite in your industry (association listings, local news, review sites) barely mention you.
• Your reviews say what you are good at, but the engines never connect that praise to the services customers ask about.

What the search data says

Pew Research Center analysed 68,879 Google searches made in March 2025. AI summaries appeared on 18% of them, and 88% of those summaries cited at least three sources. Searchers clicked a traditional result on 8% of visits with an AI summary versus 15% without one, and clicked a source inside the summary on only 1% of visits. The trigger also changed with the wording: 53% of searches containing ten or more words and 60% of searches beginning with who, what, when or why produced an AI summary. These are U.S. browsing-panel findings, not a forecast for any one business, but they explain why being represented accurately inside the answer matters. Read Pew's study and methodology.

How does the GEO process work?

1. Citation audit: we record which sources the engines cite for your services and area, and how often you appear in them.
2. Gap list: we list the sources where competitors are present and you are missing or described poorly.
3. Owned sources: we make your service pages and profiles the most complete, quotable source on each service you offer.
4. Earned sources: we pursue listings, association profiles, local features and expert quotes, all with real facts approved by you.
5. Tracking: the same prompts are re-run on a schedule to show where you are now cited and recommended.

How long does it take to see results?

Owned-source fixes come first and move fastest. Earned citations take longer because they depend on other publishers. The build follows the same timeline on every engagement: discovery and audit take 1 to 2 weeks, implementation takes 2 to 6 weeks depending on the number of locations and pages, and QA and launch take about 1 week. After launch, AI engines and Google need time to recrawl and re-read the changes, so we measure from the first full month after launch and report what moved and what did not.

What does a GEO agency cost?

The cost depends on how many locations, services and pages are involved, and on how much of the groundwork (your Google Business Profile, site structure, reviews) is already in place. We scope it in writing after a call, so you see the deliverables and the fee before any work starts. We do not sell fixed packages that charge a two-location clinic the same as a ten-truck trade business.

For market context before you talk to anyone, our guides on what AEO agencies charge and what SEO costs a small business lay out the typical ranges and what should be included at each level. These are market ranges, not a quote.

What makes our approach different?

• Frank Yao leads every engagement himself, supported by a network of specialists, so the person who scopes the work is the person accountable for it.
• You own everything we build: the pages, the markup, the profiles and the logins. Nothing is rented back to you, and nothing stops working if you leave.
• Every outside mention we pursue uses facts you have approved. We never invent reviews, credentials, case results or quotes to win a citation.
• We report in plain language: which customer questions now name your business, which do not yet, and what we are doing next about the gap.

Case studies and proof you can check

We do not publish client names on service pages. You can read the work in our case-study portfolio, and on a call we walk through what was changed and what it did. For the questions to ask any provider, read five questions to ask a generative search optimization expert.